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Mandatory Competencies
- The Value of the State Government Affairs Dept. - Ethics and Ethical Leadership - Inside the Legislative Process - State Lobbying Compliance - Media and Communications Training - Understanding the National, State and Local Gov. Organizations - NEW: Diversity, Equity and Inclusion 
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Elective Competencies
- Administrative Advocacy - Building and Managing Coalitions - Developing a Proactive Advocacy Agenda - Effective Advocacy Tools - Grassroots and Grass-Tops Advocacy - Leading a State Government Affairs Department - Legislative Trends - Managing Contract Lobbyists - Mounting a Multi-State Advocacy Campaign - Political Action Committees - Procurement Advocacy - Tracking and Analyzing Legislation - The Foundation of Lobbying |
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Mandatory Competencies
The Value of the State Government Affairs Department Lobbying isn't a dirty word. The work State Government Affairs professionals do is valuable and makes a difference to your employer and to government officials. Learn how to showcase the work you do, how to highlight the positive advocacy and economic impact of your work, and how to best communicate it to your internal and external constituents. |
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Ethics and Ethical Leadership
Stemming from the Greek word "ethos", meaning character, ethics is having a sense of moral philosophy and dealing with the concepts of good vs. evil or right vs. wrong. This topic area will cover decision making which reflects a value system based on equity and justice, putting the good of the organization or mission before one's own interests, and leading with integrity. |
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Inside the Legislative Process
A law begins as an idea, and how the idea becomes a law is quite a journey. Take a deep dive into the operations of state legislative bodies. Examine how they differ; how hearings, markups and reports work; and examine how rules and procedures help or hurt legislation. Take a closer look at how the varying procedures and idiosyncrasies from state to state can impact your work. |
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State Lobbying Compliance
Stay sharp and up to date! Learn the ins and outs of lobbying registration and reporting throughout the United States. Whether a lobbyist for a corporation or association, no two sets of rules are identical. Sessions in this arena will cover the rules and regulations of state lobbying laws so you know what to do before you act. |
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Understanding the National, State, and
Local Government Organizations SGAC has had partnerships with various organizations over the years. But do you know the ins and outs of how each of them are structured and what they offer? Leadership and representatives from all SGAC partner organizations will share the vision, mission, and how best to work with policy committees in these groups; and how to make the most of the partnership shared with SGAC. |
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Diversity, Equity and Inclusion
An organization is only as good as its culture, and creating that culture is not just a Human Resource Department responsibility. True diversity, equity and inclusion includes the representation of people from all backgrounds, abilities, age-groups, races, ethnicities, and identities. Sessions in this competency will address, promote, and support the development and advancement of diversity, equity and inclusion in the state government affairs industry. |
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Elective Competencies
Administrative Advocacy State agencies have the authority and/or discretion as to how laws and policies are implemented. Administrative officials write and enforce regulations and policies that shape the impact these laws have on businesses and individuals. Learn the skills necessary to influence the process and understand the timing and complexity of the process to reach a favorable outcome for you and your constituency. |
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Building and Managing Coalitions
In an increasingly polarized political environment, taking on a complex political battle on your own could be setting yourself up for mission impossible. Gain experience in building, managing, and maximizing the effect of coalitions at the state level. Explore the best ways to tap your network, work with your allies, and effectively target policymakers to fulfill your mission. |
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Developing a Proactive Advocacy Agenda
Regardless of your organization's issues, do you find yourself getting in front of the ball or tagging along behind it? Learn the skills necessary to create your advocacy blueprint, secure appropriate resources, and collaborate with others to influence policy makers before the bills are laid out. |
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Leading a State Government Affairs Department
Leadership is, of course, subjective. But its foundation stems from one thing: the ability of an individual to establish a following among other individuals or teams. Are you an effective leader? Have you put together the best possible team with all the tools in place to ensure success? Whether you are a current leader of the department or hoping to be one, explore the tools necessary for you to create an environment ready to achieve legislative victory. |
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Grassroots and Grass-Tops Advocacy
In grassroots advocacy, it is the goal of lobbyists to utilize their employees, members, and general public to contact legislators directly to address the issues at hand. Grass-tops advocacy requires a narrow focus of opinion leaders connected to elected officials. Sessions in this competency area will examine successful strategies and techniques used by companies, associations and citizens to have an impact on legislation throughout the legislative process. |
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Legislative Trends
Be a leader don't be a lagger. Know the trends and get ahead of them. Get a handle on the legal, regulatory, and legislative changes that can be overwhelming at times. Learn how best to interact with legislators, how best to monitor them and their policies, and how social media impacts trends. |
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Managing Contract Lobbyists
Do you need a contract lobyist? You have hired a contract lobbyist and wondered now what? Do you have the tools in place to provide the lobbyist not only with a direction, but with a clear sense of expectations? Explore the ins and outs of hiring, evaluating, and managing your contract lobbyist. Gain the skills necessary to have a flourishing relationship. |
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Mounting a Multi-State Advocacy Campaign
Has your issue made network news? You have seemingly mastered the single state policy initiative and now have to take the issue to a nationwide level. Learn from veteran professionals the skills required to create a compelling and successful campaign on a larger scale. |
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Procurement Advocacy
States spend billions of dollars on goods and services from outside vendors every year. The challenges they face are a result of the involved procurement prcess of laws, rules, politics and ethics requirements. Experts in this complex field share knowledge and experience to navigate hte challenges and capitalize the opportunity of conducting business with the states and how to establish and deepen relationships with key state officials. |
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Tracking and Analyzing Legislation
Legislation is said to be effective if it addresses the needs and vision of the people. The success of your government relations efforts could be determined by an effective monitoring tool to check on the implementation of government actions, including legislation, regulation, judicial action, and initiatives. Examine the tracking process and learn how these tools can impact your organization for the good of your mission. |
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The Foundation of Lobbying
The world of state government affairs is founded on the abilities of one to educate and influence on an issue. Sessions in this competency area will cover effective advocacy strategies through a review of comprehensive topics such as lobbying ethics, legislative rules and process, legislative committees, as well as administrative, judicial and local government roles. |
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201 N. Union Street
Suite 110 Alexandria, VA 22314 Tel: (571) 312 3426 Fax: (571) 312 3457 |
